We have a vibrant and exciting community here at Scoop and figured it was time to introduce this community to the individual running it! So we sat down with Lili Salzberg to learn how she fell in love with running communities and the path that led her to Scoop. Fill up your third cup of coffee and grab a seat to take a look into the mind of one of Scoop’s incredible team members!

Hey Lili! Tell us a little about yourself.

I like to tell people that I am not from anywhere, but really I just grew up moving around. I went to college at Scripps College, a small women’s college where I studied Studio Art. These days you can find me eating anything and everything San Francisco has to offer, dreaming of getting a pug and naming it Bug or tweeting terrible jokes that I think are hilarious.

Lili at her graduation day.

How did you first get into building community?

I didn’t know I was getting involved in community when I first started or that it could be my career. In college I was super involved in helping to bring together students on campus. Since I went to a college with less than 900 people total my individual impact extremely was apparent. I loved that I was able to help shape and improve the community that I got to be a part of everyday.

What was your first community job and why did you take it?

When I graduated as a studio art major there were not a lot of clear career paths. During college I interned for a famous event planner writing copy and organizing closets. I was extremely lucky that my boss there kept me in mind when she heard about a community job opening at The Knot. At The Knot I managed the message boards, planned meetups and ran their social accounts. Before that, I didn’t realize there was a way to manifest my love of bringing people together as a career. I feel extremely lucky that I stumbled into finding a career in something I love doing.

Lili and her 360º view of her community.

What’s an interesting problem you have worked on at Scoop?

Last week we wanted to come together as a team and a community to show support for Hurricane Harvey. Within a span of a few hours, someone had the idea of asking for donations from our community, and matching them.

I sat down with someone on the marketing team to write copy, create forms and get everything into the app. It was a great example of both how quickly we can make things happen here at Scoop, as well as how we come together as a team to make it happen.

How would you describe our community?

Diverse. One of the best things about our community is that it brings together people that may have not had the opportunity to meet otherwise. They get to exchange ideas and advice, all while making their commute more enjoyable.

What’s the one thing you love about working at Scoop?

Lili enjoying the sun with her fellow Scoop team members.

We have lots of interesting problems. Problems may seem like a bad thing, but I love to problem solve, which makes everyday at Scoop extremely interesting.

Quick fire questions:

What would you do if you weren’t working in Community?
I would work in real estate. I love looking at houses, and probably watch too much HGTV.

What’s on your desk?

My desk is organized chaos, I swear I can find everything I need. I have a few special items on my desk, the gold sea animals are from the wedding of two of my best friends, the F bomb and bird cup are homemade gifts from community members at my last job. Mostly, it is covered in post-its full of lists and half-baked ideas that I am 100% sure are genius and worth keeping.

What would you say to anyone thinking about working at Scoop?
It is really exciting to be able to help solve a very real problem in the world. Knowing you have the opportunity to affect people’s everyday life is pretty amazing. You would be joining an extremely thoughtful, passionate and talented group of people. Also, our office dogs are 100% cute.

Interested in working with Lili and the rest of the Scoop team?

Check out our open roles here.


Adam Faludi

Adam Faludi

Adam Faludi was Head of People Operations at Scoop until August 2018, overseeing all people operations and talent responsibilities for the team. In his spare time, you can find him exploring Down Under with his growing family.

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